diff --git a/platypush/plugins/bluetooth/_ble/_event_handler.py b/platypush/plugins/bluetooth/_ble/_event_handler.py
index 8cd9bb9e1e..c8ca08df1a 100644
--- a/platypush/plugins/bluetooth/_ble/_event_handler.py
+++ b/platypush/plugins/bluetooth/_ble/_event_handler.py
@@ -163,7 +163,7 @@ class EventHandler:
             return
 
         if self._blacklist.matches(new_entity):
-            logger.info('Ignoring blacklisted device: %s', device.address)
+            logger.debug('Ignoring blacklisted device: %s', device.address)
             return
 
         # Extend the new entity with children entities added by the plugins